How to Find Low Competition Keywords with High Traffic?
How to Find Low Competition Keywords with High Traffic?
What is a keyword in SEO? In SEO keywords are phrases you use in your content that allow the people to spot or uncover your website through search engines. Finding the right keywords is one of the three primary factors that determine your website ranking; the other two factors are Link building and Quality content. Therefore, keywords lay the foundation for your website structure including the on-page and off-page SEO; hence it deems fit that we start with the most commonly asked question “how to find low competition keywords with high traffic?”
How to Choose Keywords for Websites?
According to their anatomy keywords are divided into three categories; Head (Single word, as in “Dog”), Body (Two words, such as Dog Leach), Mid-tail (three to four words, such as “Top Dog leashes”) and Long-tail (more than five keywords, such as “Top Leather Dog Leashes”). The best ones to target for your web content are long-tail keywords. Read on to figure out how to find long-tail keywords?
The first step towards finding the right keywords for your website after brainstorming for a possible niche is brainstorming all keyword possibilities relevant to that niche. Once you are done brainstorming the keywords, then you analyze how difficult will these keywords be to rank on Google’s first page, preferably. Although there are many ways to generate keyword ideas, I will be discussing the ones that I find most effective which includes both free keyword research tools as well as premium keyword research tools, but first, let us go through some quick tips on getting low competition keywords with high volume.
Quick Guide to Finding Low Competition Keywords with High Search Volume:
- Brainstorm and decide upon a niche. While determining a niche focus on specific user queries and micro-niche rather than a general head or body keyword. You are more likely to land with a low competition keyword with high volume if you slice the niche to most specific
- Build a seed keyword list using all forms of keyword research; I use both free and premium keyword research tools.
- Expand the seed keywords; find relevant phrases, keywords, and queries.
- Filter the expanded list for low competition and high volume; You can set a filter in your keyword research tool for low competition and high volume while expanding the list; however, I prefer doing it once I’ve generated all keywords.
- Targeting long-tail keywords (more than 5 keywords) with low competition is a good strategy for beginners or even professionals when planning on penetrating a new niche. Go through How to rank higher in local search? For added tips and strategies on SEO.
Top Free Seo Services Keyword Research Tools:
Google Keyword Planner:
This tool was initially created for advertisements, so there are limitations to it when used for SEO; nonetheless, I still find keyword search volume of google keyword planner to be more precise than the rest of keywords research tools.
This tool is basically an add-on extension for chrome which displays not only the search volume of a keyword but also its cost per click also known as CPC. In addition to this, you also get a list of relevant and suggested keywords too along with their search volume and CPC. This extension is very useful and saves a lot of time, and it gives you an idea of whether to dig deep and pursue a keyword or not.
Neil Patel’ Ubersuggest is a good option when considering free keyword research tools. Although there are limitations to the number of keyword searches on the free version, yet there are several benefits too. It displays the top ten search results for the keyword along with search volume, CPC, relevant, and suggested keywords also.
With google trends not only can you get an idea of the search volume of relevant keywords but also get an insight into upcoming trends in google search to plan ahead. The tool itself is extremely easy to use with multiple options, including trends in targeted locations and time period.
Google Related Searches:
These refer to the prediction and suggestions you get when searching for your keyword in the Google search bar. Google autocomplete, however, is slightly different; it is the suggestions you get while typing your keyword in the search bar.
Google console provides a set of tools for SEO professionals and webmasters so that they can monitor the website performance. You can opt for google console’s free trial to understand how it works and check website performance of top-ranking sites for relevant keywords.
Moz Chrome Extension:
Mozbar is extremely helpful with competitor analysis of your targeted keywords. It is a free extension on chrome that will help you to get metrics for SEO. You can easily access SERP overlay with Moz chrome extension.
Seoquake Chrome Extension:
This free plugin provides its users with useful SEO tools such as social metrics, link analysis for internal and external links, and keywords density check.
Ever wondered why your competitors are ranking more than you? Well, this Free SEO competitor analysis tool is what you need. With this tool, you can easily compare your website with ranking top ten competitors.
Best Premium Keyword Research Tools:
Long Tail Pro:
With long-tail pro, you can get bulk keyword suggestions, and their competitive score is more reliable, the user interface for competitive analysis is great.
Keyword finder is ranked among the best keyword research tools. You can easily dig out long-tail keywords for almost any intent; be it affiliate or link building. The keyword difficulty of KWFinder is very accurate.
I use SEMRUSH to find websites that are weaker and new but still ranking for keywords in a relevant niche as mine. Generally, if a weak website can rank then with proper analysis and amends, I can rank better.
Although I don’t find AHREFS keyword difficulty score to be very accurate, but it is very helpful for finding long-tail, low competition keywords. AHREFS offers backlinks analysis and rank tracking along with keyword research.